Neo Química lança vídeo aulas no Youtube para auxiliar a formação de balconistas

Curso “Por Dentro da Farmácia” traz 12 módulos que abordam temas do dia a dia da profissão de balconista e é oferecido pela Neo Química

Publicado em 01/11/2016

Para auxiliar a formação de balconistas de farmácias e drogarias de todo o país, a Neo Química, marca líder em similares e segunda em genéricos*, traz ao mercado farmacêutico o curso “Por Dentro da Farmácia”, totalmente gratuito. São 12 módulos apresentados de forma didática, em formato vídeo, que podem ser acessados com facilidade no canal da marca no Youtube ( Cada vídeo aula aborda temas importantes do dia a dia de trabalho, além de tópicos essenciais para o desempenho e o treinamento de novos profissionais balconistas.

Hoje, o Brasil possui quase 72 mil farmácias ativas, distribuídas em 5.100 municípios, segundo dados do IMS Health (jan/2016). Por isso, o objetivo da marca é aperfeiçoar o negócio de seus clientes com auxílio direto na melhoria da performance de novos balconistas e auxiliar quem pretende entrar na profissão. O curso visa contribuir com esse segmento do mercado de trabalho e aborda temas como: Gerenciamento de estoque, Comercialização de medicamentos controlados, Aumento da rentabilidade da loja, Layoutização de farmácias, Dúvidas no balcão, entre outros. “A Neo Química sabe da importância que os farmacêuticos e balconistas possuem para seu negócio. Por isso, desenvolvemos um curso objetivo e prático para auxiliar e otimizar o desempenho dos funcionários. das farmácias e drogarias em todos país”,  afirma Vivian Angiolucci, Diretora Executiva de Neo Química.

Conheça os módulos e os links abaixo:

  • 1 – Farmácia Popular

Parte 1 –

Parte 2 –


  • 2 – Comercialização de medicamentos controlados


  • 3 – Conhecendo e cativando o cliente


  • 4 e 5 – Imagem e atualização profissional


  • 6 – Qualidade e atendimento na farmácia


  • 7 – Gerenciamento de estoque na farmácia


  • 8 – De olho na rentabilidade


  • 9 – Resultados financeiros e produtividade


  • 10 – Dúvidas frequentes no balcão


  • 11 – O layout da farmácia


  • 12 – Conhecendo os medicamentos


Sobre a Neo Química

Adquirida pela Hypermarcas em 2009, a Neo Química aumentou sua força e participação no mercado de medicamentos e se consolidou como uma das principais marcas do segmento farmacêutico brasileiro. Com mais de cinco décadas de história, contabiliza mais de 120 moléculas e 190 apresentações de genéricos; e mais de 140 marcas e 240 apresentações de similares. Hoje, a Neo Química é líder nacional em similares equivalentes e vice-líder em genéricos*.


Fonte: *IMS PMB – Mercado Farmacêutico Total – Mat Maio/2016.

Com informações da assessoria de imprensa da Hypermarcas


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